Domestic / Regional Sales Manager
Domestic / Regional Sales Manager
Illovo Sugar
About The Job
Role intent:
- Achieve sales volume and revenue targets through implementation of sales strategies and plans in the region and effective leadership of the sales team
- Lead execution of the Illovo Sales Way across different trade segments in the region Develop and strengthen customer relationships in the region
- Work with the RtC Manager to implement, review and optimise RtC strategy and performance in the region
- Collaborate across the Commercial team and other functions in the Country and Group to drive and support effective sales and customer service execution
- Drive in-Country commercialization and customer-centricity
- Ensure talent and performance management are embedded in local ways of working
- Promote a culture of continuous improvement
Specific Skills
- 7-10 years’ experience in FMCG sales and marketing
- Sound business acumen, with a strong customer and results focus; ability to communicate, build relationships and influence others; ability to lead and motivate others; ability to plan and organise, and work effectively under pressure; problem solving skills
- Clean and valid driving license
Responsibilities & Duties
- Provide input into the country Commercial strategy, and prepare sales budgets and updates to deliver the regional Commercial objectives
- Develop & implement regional sales plans to achieve agreed sales targets
- Build and manage customer relationships, and implement actions to enhance customer service and satisfaction.
- Review and update Demand Plans monthly for the region in line with market dynamics and sales ambitions.
- Implement agreed pricing strategy & drive customer adherence to RRPs
- Develop and monitor adherence to call schedules
- Manage a team of Sales Representatives and Team Leaders to implement segmented sales execution standards at a regional level (VAPP (Visibility, Availability, Price and Promotion) ISSOs (Illovo Sales Service Offering) and PSGs (Perfect Store Guidelines))
- Monitor the performance of Third Party Providers e.g. Merchandisers
- Schedule and conduct regular trade visits and coaching calls, to develop, motivate and guide the sales team
- Track and report on KPIs, sales volumes, sales mix and price, and identify and implement actions to improve sales volumes and VAPP (Visibility, Availability, Price and Promotion)
- Work with the RtC Manager to consistently identify & develop footprint expansion & market penetration opportunities in the region
- Support the Commercial team in managing Key Accounts (Industrial / Trade) as required, including sales negotiations, building customer relationships, sales planning and business reviews
- Develop, motivate and manage operational budgets
- Consistently monitor and report on consumer, customer and competitor trends in the market
- Own the cross-functional alignment with Logistics and Finance to ensure delivery in service of the customer
- Lead, develop and manage the performance of the Sales team, through effective sales management routines, coaching and capability development
- Promote and adhere to Illovo’s procedures, policies and guidelines, including, without limitation, those relating to SHERQ, Competition Law and Anti-Bribery and Corruption (ABC)
Educational Requirements
- Bachelor’s degree in Business Administration/ Commerce/ Marketing / or other relevant degree qualification
Job Location
Rwanda
Apply To
All interested applicants should submit their detailed Curriculum Vitae at recruitment@hcsolutions.rw